Practical guides for local practices.

Stay informed with tips on visibility, reviews, and patient retention — the stuff that actually moves the needle.

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September 12, 2025

How to Fix Your Google Business Profile

Your Google Business Profile is your most powerful marketing tool. It's the thing that shows up when someone near you searches for a dentist. It pulls in more n...

October 10, 2025

The 5 Things Holding Most Dental Practices Back Online

When we look at dental practices' online presence, we see the same issues pop up again and again. Your Google listing, your phone number across the internet, yo...

November 14, 2025

How to Get More Google Reviews Without Being Pushy

Your patients are looking at reviews before they call. 84% of them check Google reviews before choosing a provider. That means your reviews are doing the work o...

December 12, 2025

Why Your Online Photos Matter

A patient searching for a dentist doesn't start by visiting your office. They start on Google. And in those first two seconds of looking at your listing, they'r...

January 9, 2026

What Is NAP Consistency and Why It Matters

Your practice information is probably scattered across the internet right now—and you might not even know it. Your name, address, and phone number are listed on...

February 7, 2026

How to Keep Patients Coming Back

You spend money to attract new patients. Ads, websites, Google listings—it adds up fast. But here's what changes the math: bringing back an existing patient cos...